Richard's Blog

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Author: Richard Gyde Created: Wednesday, April 1, 2009
Observations about Mila Hardware and our industry

It feels really strange after so many years taking part in the GM Fundraising charity events to be on the other side of the fence this time around, and to be one of those doing the sponsoring rather than the cycling.

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Anyone who reads Glass News will hopefully be very familiar with our Technical Manager Strafford Cooke’s Tech Talk column, which he’s been writing regularly for over four years.

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Like many in the industry I’m sure, I’m already planning my visit to the FIT Show in a couple of weeks’ time.

Mila took the difficult decision not to exhibit this year largely because the timing of the show, just 13 months after the last one, didn’t fit in with our product development programme. Last year of course, the timing was perfect for the launch of our phenomenal GRIP handle and I like to think we stole the show with our amazingly colourful stand.

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I’ve recently returned from a two week trip to China – 3,000 miles in 12 days and 10 different hotel rooms, which I’m not sure anyone could really describe as glamorous.

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We set great store by our service levels here at Mila – guaranteeing next day delivery and maintaining a supply chain which achieves OTIF scores in excess of 99%.

Critical to that of course is the performance of our warehouse team...

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If you read the trade press, you’ll hopefully have seen lots of coverage of our newly simplified guarantees.

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I’m absolutely delighted that we’ve got another member of the 30+ club at Mila. Dave Smith, one of our most valued warehouse operatives, clocked up 30 years with the business last week and quite rightly got a special gift from Mila to say thank you.

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There’s so much depressing political news in the papers at the moment that it’s sometimes tempting not to read them too closely, but I actually found some real nuggets of positivity in The Sunday Times a couple of weeks ago which I thought I’d share with readers of my blog.

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I’ve just been reading a summary of the 2016 GGF Membership survey and, while there’s a mix of positive and negative in there, it was interesting to be reminded of just how important the federation still is to this industry.

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It seems a long time ago that digital marketing was a ‘nice to have’ rather than a ‘must have’ in this industry.  It’s become a key element in Mila’s award winning marketing activity in recent years and we’ve just appointed our first full time digital marketeer to handle our online presence and engage with customers on social media direct.

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